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The New Balance 740v2 Concord Grape is a running shoe built with a White mesh upper highlighted by striking graphic overlays. The metallic caging combines Concord Grape purple and Phantom shades, accented with silver and white lines, while the molded 3D New Balance N logo appears in Concord Grape on the sides. The design is finished with a textured white midsole and a black tread outsole.
New Balance, an American footwear and athletic brand founded in 1906, became known for performance shoes capable of heavy daily use. Drawing from its 2000s archives, the 740 series was revived in the 2020s, featuring the ABZORB midsole for reliable cushioning and compression resistance.
The 740v2 stands out with its bold Concord Grape caging, offering a unique color option in the running shoe category. The New Balance 740v2 Concord Grape released on January 15, 2025, with a retail price of $110.